GOOGLE TAG MANAGER
Google Tag Manager is a free tool from Google that allows you to manage tags (snippet of code) without actually modifying the code. Google analytics can provide a lot of information you’re looking for, but it does have its limitations. But by coupling it with google tag manager, you are able to connect much more data than you can otherwise.
What is Google Tag Manager?
Google Tag Manager is a tag management system that allows businesses to quickly and easily update tracking codes onto their website or mobile app.
We, at Radon Media, tag your site using Google Tag Manager in conjunction with Google Analytics, which helps us retrieve detailed data that is used for scroll tracking, monitoring form submissions, conducting surveys, generating heat maps, remarketing and tracking how people arrive at your site. GTM service will help you concentrate more on marketing instead of marketing technology. You’ll be able to quickly react to marketing opportunities due to a faster deployment on your website.
Our google tag manager consultants will help you to manage many different third-party tags, including Twitter, Bing, Facebook, LinkedIn, Crazy eggs, Hotjar, etc.
How Do We Implement Google Tag Management?
Google Tag manager is a user-friendly solution for tag management. Radon’s tag management services will help you send data to a variety of platforms and parties without development experience. Here is how we implement our Google tag management service.
Audit Your Google Tag Manager Needs
Tag management is complex and hence we need to first examine our needs and determine what you want to track. As your GTM service provider, we brainstorm your tracking needs that are vital for your growth.
Data layer Based Tag Management
The GTM service we provide involved advance tag level management. The clients we usually deal with, cannot just rely on basic tags. To perform advance user analysis, mapping out customer journeys, delivering highly targeted promotions, a data layer based tag management is necessary. Data layer in Google tag manager ensures accuracy. Improves consistency, helps new tag deployment and even allows non-technical person to handle your tag management system.
Select a Team of Consultants
Radon Media houses GTM consultants who have an in-depth knowledge and understanding of customer behaviour. From our team of exceptional GTM consultants, we choose individuals to work on your project. Consultants who are good with your industry. Our GTM service package also includes educating our clients how exactly these tag are helping their business.
Reporting and Maintenance
Before we launch your google tag management service , we test these tags in a staged environment to avoid tag duplication and misfires. We maintain a detailed record of tag level changes. Our GTM service focuses on keeping our clients in loop and hence any tiny changes that occur is immediately notified. We employ weekly/month’s report to identify gaps and further improve your tag management process.
Why Prefer Radon Media?
Our Experience
Having worked across 250+ clients, Radon managed spends worth Rs. 1,000+ Crores across a wide spectrum of industries.
Our Specialization
Radon Media specializes in boosting the ROI. Our marketing strategy will ensure your business skyrockets in your domain crushing all the competition.
Unique Methodology
We helped business gain speeds by following a unique methodology. We have the secret sauce to make your business gain pace in the market.
Brilliant Tools
Our intelligent tools works as a catalyst to boost your revenue and tell exactly how your business operates digitally. We have the data centralization tool which integrates all the marketing and sales data in one place and help you map user journeys.
Effective Team
We have an effective who manages your campaign right from the beginning and helps you every step of the way. Working with Radon Media will show how an effective team can change your business scenario.
Planning to get started with Google Tag Manager?
Let’s discuss your project! We’d love to hear from you!
