When it comes to websites, two important things to know about are Domain Authority (DA) and…
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When it comes to creating a successful business strategy, two big players– creativity and data come…
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Supply Path Optimization (SPO) is a critical strategy in digital advertising, with 87% of brands, agencies,…
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Ecommerce
Gen Z Purchasing Power: Understanding How Gen Z’s Digital Behavior Shapes Marketing Trends
Born between 1996 and 2010, Gen Zs are the generation grown up in the digital age,…
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Staying ahead of the curve has become the need of today’s marketing world. It basically means…
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The digital age continues to provide a foundation for emerging technologies. With each new technology, the…
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Google chrome recently announced the complete phasing out of third-party cookies. Starting from January 2024, we…
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Ecommerce
Charting the Course: Global Retail E-Commerce’s Trajectory Towards $8 Trillion USD by 2027
In 2023, the global retail e-commerce landscape saw a staggering $5.8 trillion USD in sales. But…