PROGRAMMATIC ADVERTISING
Programmatic advertising assists in the decision making process by automating the media buying process by targeting specific audiences and demographics. The traditional way of buying ads involves dealing with a sales person for price, placements, number of impressions, etc. Programmatic buying includes algorithms and machines to buy the display space. As a programmatic advertising agency we have vast experience in dealing with various platforms involved in programmatic display marketing.
What is Programmatic Advertising?
Programmatic advertising is an ad buying technique that typically refers to the use of software to purchase digital advertising. These ads are placed using artificial intelligence and real-time bidding for online display, social media advertising, mobile and video campaigns.
Radon Media, as an expert marketing agency, helps automate the decision-making process of media buying by targeting specific audiences and demographics. We exclusively deal with mobile programmatic advertising, programmatic media buying and many more activities. Whether you are a publishing house or a brand looking for media space, our programmatic buying agency will help you automate the execution of strategy.
Programmatic display advertising takes traditional display ads one step forward. Here the algorithms make the decision of bidding and buying the ads. It reduces human error, reducing the need for sales people and making the entire process cheaper. Our programmatic media buying agency will help you unlock insights to help you realize more ROI out of your media spends.
It helps you target customized ads which are highly relevant to a specific audience, resulting in precise matching of ad relevance. Our programmatic advertising agency are tailored according to your needs and business goals.
How Programmatic Marketing Can Evolve Your Marketing Strategy
Enhance your Existing Performance
With programmatic marketing you can drive growth by targeting previously undiscovered audiences. With our programmatic advertising company you can uncover the most valuable customer insights their preference, lifestyle and buying habits.
Actionable Data
You can filter out irrelevant data from the noise and use actionable data to drive your marketing campaigns. Since the algorithm runs on AI, the data obtained is automatically tailored to suit your business. Radon Media helps you connect with media inventory which is global in demand. Through our programmatic advertising agency you can reach new customers, spread awareness and drive more sales.
Centralization of Marketing Campaigns
The inefficiency of managing separate campaigns for each market is ruled out with programmatic marketing. All the campaigns can be managed and designed internally at a common center. Through our mobile programmatic and display marketing campaigns we enable you to focus on more of what you need to maximize accuracy and acquire higher sell-through rate from your inventory.
Transparent Insight
Agencies struggling with optimizing the ad budget can use the granular level data insights to run the marketing campaigns. Programmatic marketing automatically manages your bids in real time to gain maximum benefit.
Why Prefer Radon Media?
Our Experience
Having worked across______number of clients, Radon managed spends worth of Rs. _______Cr. across a wide spectrum of industries.
Our Specialization
Radon Media specializes in boosting the ROI. Our marketing strategy will ensure your business skyrockets in your domain crushing all the competition.
Unique Methodology
We helped business gain speeds by following a unique methodology. We have the secret sauce to make your business gain pace in the market.
Brilliant Tools
Our intelligent tools works as a catalyst to boost your revenue and tell exactly how your business operates digitally. We have the data centralization tool which integrates all the marketing and sales data in one place and help you map user journeys.
Effective Team
We have an effective who manages your campaign right from the beginning and helps you every step of the way. Working with Radon Media will show how an effective team can change your business scenario.
Planning to get started with Programmatic Advertising?
Let’s discuss your project! We’d love to hear from you!
